Cold weather has a way of exposing priorities. For Kingston University, warmth often comes second to the outfit. Cropped jackets and pattern tights remain wardrobe staples. Scarves are worn loosely, more accessory than warmth. And the question is rarely “will this keep me warm?” but “does this still look good with my outfit?”
“One time I wore a skirt and top to college in the snow and refused to wear something more practical just because it didn’t go with my snow boots,” says Bethan Price, a third-year fashion student at Kingston University.
Some university campuses operate like unofficial fashion runaways and none of them are as stylish as the people who go to Knights Park. Outfits are photographed, posted and archived. The need to maintain your aesthetic doesn’t disappear just because it’s cold.
“I love styling mini shorts in the winter but they’re the coldest item I could choose to wear when it’s freezing outside,” says Price.
For many students, dressing well is tied to identity. Fashion is a way to signal confidence, creativity and distinctiveness. A bulky coat can hide a well-curated fit. Thermal layers aren’t exactly glamorous and, in a culture where appearances are currency, warmth can feel negotiable.
“I love having my legs out in the winter, I think it’s so chic. I refuse to let the shorts gather dust in my wardrobe over the winter,” says Noor Grey Stokes, a third-year fashion student.
With temperatures as low as -7°c, students have still put fashion over warmth.
There’s a sense that suffering slightly is integral to the look. The idea that “it’s not that cold” persists even when your fingers are numb and your shoulders are hunched against the wind.
Price said: “I’ve started to invest in good quality thermals to elevate my outfits while keeping warm. But in cases where layering isn’t an option, I’m going to choose what looks best rather than what feels warmest.”
The fashion versus warmth conflict cannot get any clearer than on nights out. Even in freezing temperatures, students queue outside clubs in skirts, dresses and thin jackets. Sometimes, coats are abandoned entirely to avoid cloakroom fees.
There’s an unspoken rule among the fashion girlies that you freeze on the way there but it’s worth it once you’re inside. The discomfort is temporary, but the photos are permanent.
“If it’s a good occasion and I want to feel my best I’m 10/10 willing to sacrifice warmth for the sake of a good outfit,” added Price.
Fashion and warmth don’t have to be mutually exclusive. Long coats, proper boots and thermal layers can coexist with personal style. Confidence doesn’t come from freezing, it comes from feeling good. Sometimes, the warmest look is simply one that lets you breathe, move and get through the day without shivering.
